![]() ![]() ![]() Save money on Pay-Per-Click Ads ( Google Adwords ) by targeting regions with the most demand.How to use this Google Trend keyword data strategically Your product is, generally, more relevant to people who live in rainy regions, right? But do you know what cities and subregions have the highest searches for rain boots? To get that data, you can enter keywords into Google Trends and then view “Interest by Subregion.” Using the keyword groups/themes you just built, take the first five keywords found in each keyword theme and add them to the tool, then scroll down to “Interest by Subregion” in order to view the country, state, or city where your keywords (and related keywords) are searched the most. Keyword demand by region Did you know you can use Google Trends to see what people are searching in specific regions? By looking to see where your product (or keywords related to your product) are being searched, you can determine where your products or services are needed most. Knowing what the demand is for your product (not just WHAT people are searching but also WHEN and WHERE) can help you better target potential customers and drive more valuable traffic to your web pages. Based on trends, it can also predict what demand might be in the future and if certain keywords have seasonal or geographic popularity. Understanding Demand Through Google Trends Google trends can help you better understand what the demand is for keywords related to your website and products. We will be talking about Google Trends and the Google Keyword Planner. In today’s post, I am going to talk about two different tools and how to use them to uncover great keyword opportunities for your business. Because of this, it is vital that you do your due diligence and use all of the tools available to ensure you uncover all of the best opportunities to pursue. Keyword research is a foundational tactic that sets the stage for your entire SEO campaign. ![]()
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